Wednesday, August 27, 2014

6 Bags to Buy this Fall

Although most of my friends from Maryland start Fall Semester this week, I have 3 weeks left of summer break. I like to call this time of the year my “crunch time”. Crunch time includes trips to NY for Fashion Week (which I will be attending/working AGAIN this year), packing for school, and purchasing Fall essentials.

If you know me personally, you know I have an obsession with handbags. It’s honestly what made me choose the fashion industry. And this season, I cannot get enough of the new styles/colors. Take a look at my favorites for this season.



(From Left to Right)

I know, I know. Some of the bags above are very pricey (what can I say? I have expensive taste). If you are on a tight budget this season, take a look at these similar bags. And the best part? They are ALL under $50. 

(From Left to Right)

Friday, August 8, 2014

Oh Shift!

Every Fashionista/Fashionisto has their go-to designer. This designer inspires their everyday outfits, style, and anything fashion related. If you know me, I can guarantee you already know “my designer”. Lilly Pulitzer has been my inspiration for years.  Besides being drawn to the preppy colors and prints, I love her entire life story/philosophy.
example of lilly print
If you don’t know anything about LP, I'll sum up her story. Lilly eloped with Peter Pulitzer (heir to the Pulitzer Prize). One day, they decided to leave their NY social lives behind and move to West Palm Beach to open a juice stand. To hide her juice stains, she had a sleeveless dress made out of colorful cotton. Customers begged Lilly to start selling dresses like the ones she wore to work, thus starting a phenomenon. Today Lilly Pulitzer sells everything from her iconic shift dresses to bedding.
Lilly and Peter Pulitzer with new fabrics
Everyone associates me with Lilly Pulitzer. This meaning, anytime my friends see something Lilly-related, I get a text/email usually starting off with, “I saw this Lilly____, and it totally reminded me of you”. My friends even blame me for their obsession with the “queen of prints”. Since high school, my dream has been to eventually work for Lilly Pulitzer as a Merchandiser or a Print Designer.
Me anytime new Lilly comes out
This all being said, yesterday made me question everything listed above.

As a true Lilly fan, I have found “my print”. I have been obsessed with “Tusk In Sun” since I purchased my first Cassie dress in the print October 2012. Since then, the brand has come out with 5 color variations of the print (and trust me, I own almost all of them). So when I heard they were coming out with the Elsa in a color variation of pink green and navy, I could not contain my excitement. I called my local store ahead of time to hold this blouse (because I knew it would sell out quickly). Since the blouse was not released until August 7th, I had to wait to pick it up then.
As I walked into the Lilly Pulitzer in Towson Town Center, I was greeted by eye-rolling sales associates. I went up to the desk to ask for my item, the woman asked for my name (like any worker would do) I said my name, and also stated the item name and size. “Britney” looked at me and said, “oh sorry, that item is actually on hold for another customer. And we don’t have any left in “that size” as she scanned my body up and down. A rush of emotions ran all through my body. I was sad, angry, and embarrassed. I tried telling her I called, and had this put on hold, but she dismissed me, and continued to play on the computer. I left the store so I could collect my thoughts, and also wait for my mom since she was the one who actually called and put the blouse on hold.

I returned to the store with my Mom and things did not get any better. Another sales associate named Ashley appeared, and said she recalled speaking to my mother, but could do nothing about it. We stood there still trying to understand how the blouse was not mine since we called ahead to put it on hold. Ashley rolled her eyes (again) and offered to overnight the blouse free of charge. In reality, I would have probably done that, but I was going away the next morning with friends, and really wanted to take my blouse with me. I looked at my mom and said, “forget it, I would rather order it online and not give this store business”. Ashley then threw her hands up in the air, moaned and yelled, “UGH, I GUESS I’LL GIVE YOU THE BLOUSE, AND OVERNIGHT ANOTHER ONE TO THE OTHER CUSTOMER”. If this print and brand was not so important to me, I would have just left. However I purchased the blouse, but verbally swore I would never shop in that location again.

My intention is not to bash Lilly Pulitzer AT ALL. However, I am very disappointed with the Towson Town location. I have been to Lilly stores in NYC, King of Prussia, and Savannah and I could not have been more pleased with their customer service. I talked to some other local Lilly Lovers, and they also were not thrilled with the Towson location. One shopper who asked to remain anonymous said, “I feel like I’m being looked down upon every time I walk in there. The girls seem to turn up their nose at me, and never seem interested in making a sale. One time one even followed me around the store, without saying one word -like I was trying to steal something”.

My purpose of writing about my experience is to change the way this store treats others. As someone who has grown up loving the brand, I am highly disappointed of the negative reputation this one store could be making on the entire corporation. If Lilly were alive today, I do not think she would appreciate the Towson Store tarnishing her reputation the way they are. Lilly once said “Style isn't just about what you wear, it’s about how you live.” Although these girls are dressing fabulously, they are not living the true spirit of Lilly….because LP would never have wanted her customers to be treated poorly.

Monday, August 4, 2014

One Direction Ticket Giveaway

When I was contacted to work with One Direction, I was shocked. One Direction's has decided to collaborate with my blog to give one lucky reader tickets to one of their upcoming shows. To enter, follow the instructions below.

;

Wednesday, July 30, 2014

Aeropostale: Aero now Launch Party

Think back to the early 00’s. What was considered “in style”? What was your favorite store?
Since I was in elementary school, I would have to say my favorite stores ranged from Abercrombie and Fitch, Hollister, and Aeropostale. Wearing a logo tee with skinny jeans and Vans was the uniformed look of all of my friends. But what happens when we get older? We realize there is more to fashion than flashing a branded logo across our chest. That is why we tend to ditch the “preteen brands”.

I have to admit; Every time I walk past one of my childhood stores, I’m hit with a rush of memories including my first boyfriend, my first boy/girl dance, and my SMS crew. Since my past has been intermixing with the present lately, I decided to check up on one of my old favorite stores…Aeropostale.

I had heard rumors that Aeropostale was “turning over a new leaf”. Rumors included collaborations in the works with Youtube Guru Bethany Mota and my favorite….Pretty Little Liars. I was so happy to find out that both of these were actually taking place. And then the most ironic thing happened.

Her Campus sent an email to all of their influential bloggers, wanting 20 of us to do press coverage at Aeropostale’s Relaunch Parties all over the country. I obviously showed interest, and a few days later was asked to attend the relaunch party in Delaware.


Since Press Coverage is one of my favorite aspects of Fashion Blogging, I was stoked to attend the party. Besides being treated like royalty at the event, I was given the first look of Aero’s new look. And boy was I shocked. I could not believe this was the same brand that used to plaster their logo on every piece of clothing. I had a blast in the photo booth, hanging with the DJ, and scoring some amazing new merch. Check out some recap photos of the relaunch party. I am so honored to have been chosen to cover such a great event. To see the new line for yourself, visit http://bit.ly/HCAeroNow



















Friday, July 11, 2014

Fashionista.com: How to Make it Conference

I apologize for the blogging hiatus. Between some major fashion events, summer classes and vacation, I have not had time to myself. Last week, I was lucky enough to attend the Fashionista.com conference in New York. This is a recap of everything that took place, as well as a peak at the AMAZING goodie bag.


The conference was an all-day event at The High Line Hotel in Chelsea. First, I’ve never stayed in Chelsea while visiting the city. I have to say, I will NEVER stay anywhere else. The area is just the right pace. It is quieter than time square, but more energetic than Baltimore. But enough about my future home….the event started had about 5 different panels, discussing different areas of the industry.


The first panel was my favorite. It was all about being an editor at a magazine. It included Amy Astley (my favorite), Robbie Myers, and Ariel Foxman. They spoke all about their journeys, as well as what they look for in a future employee. *Note: Later that day, I had a meeting with one of those editors, and I have to say it was the best experience of my life*



Next, we entered a panel all about the tech side of fashion which included Alisa Gould-Simon, co-ceo, Pose; Heather Park, digital media director, NARS; Ashley Bryan, CMO, Ippolita; Elizabeth Francis, CMO, Gilt. Although I never see myself in this part of the fashion industry, I have to admit it was very intriguing to learn about all the work that goes into the tech side.


The one-on-one interview with DKNY’s PR Girl Aliza Licht was probably one of the most inspirational interviews I have ever heard. Being a fellow Maryland girl, we automatically had a strong connection. Starting off in pre-med, she one day realized medicine was not her passion, and switched majors. Knowing how long she has been with the brand, as well as how much she has accomplished, is amazing for any aspiring businesswoman. She also spoke a bit about her upcoming book.



Learning how to make it as an upcoming fashion designer (even after fashion school) can be hard.  This panel included JoBeth Tananbaum, director, NYC Fashion Production Fund; Johanna Stout, professional development manager, CFDA; Jarrad Clark, global creative director, IMG; Shira Sue Carmi, founder, Launch Collective; Misha Nonoo, designer, Nonoo. These individuals spoke mainly about preparing for the CFDA Scholarship. Your main advice is WORK ON PRESENTATION. Presentation is everything. No matter how great your ideas are, you will never be taken seriously if your presentation is sloppy. Pace yourself, and turn in only perfect work!


The last panel of the day was all about the beauty industry. It included Panelists: Britt Aboutaleb, managing editor, Yahoo Beauty; Gregg Renfrew, ceo and founder, Beautycounter; Patti Pao, ceo and founder, Restorsea; Stephanie March and Rebecca Perkins, founders, Rouge NY. It was great to learn that most did not know they would ever end up working in the beauty industry.


One of my favorite parts of the day would have to be seeing the goodie bag. Take a look at some of the AMAZING products fashionista.com hooked us up with.



I am so thankful I got to take part in such an amazing event, as well as get feedback on my portfolio. I cannot wait for next year.